SalonRunner’s VAR program is a branded, turnkey partnership for manufacturers, distributors, and consultants who serve the professional beauty industry. Simply put, SalonRunner provides the salon software that collects end user data during client scheduling and at the point of sale. This data becomes a powerful marketing tool, allowing the VAR to “see through” the supply chain to influence future sales and build brand loyalty via product suggestions and educational opportunities that are personally targeted toward the history and preferences of the individual client or salon. It provides the VAR the ability to communicate directly with salons, staff, and salon customers. It leverages the VAR’s own customer base at the retail salon level to provide new marketing opportunities, increased sales and enhanced brand loyalty.

Yes, if you are a manufacturer, distributor or consultant that serves the professional beauty industry and have, or want to strengthen, salon partnership participation to increase marketing opportunities, sales and brand loyalty. Many, if not all, salon software applications are already trying to gather end-user data with varying degrees of success. SalonRunner’s turnkey solution offers an attractive, cost-effective option.  As a VAR, you will add value to these businesses, and they in turn offer services and/or products that add value to SalonRunner and SalonInteractive.